AsmblStudio
A specialized architecture studio guiding projects from concept to built reality with care and clarity. A collaborative, values-driven approach shapes every step. Focused on creating long-term value for people and places.
Brief
A team of four architects commissioned us to create their brand name and visual identity.
The goal was a simple yet compelling system—humble in tone, with a contemporary, modern character.
The Solution
Asmbl (Assemble) was the approved name, establishing the foundation for the wordmark. Neue Haas Grotesk was selected as the primary typeface for its versatility and alignment with the project’s modern, understated character. The letter “A” was developed as a flexible graphic element across the identity system, reinforcing the idea of assembly and expressing collaboration as a core principle of the brand.
Scope
Creative Direction, Brand Identity, Art Direction & Digital Design.
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